The first of August was one for the books. It was Colorado's 140th birthday (Colorado Day!), and a good part of the Jackson's Honest team with family saluted the Centennial State with the classic hike between Aspen and our hometown and HQ in Crested Butte.
The scenery and company did not disappoint. And refueling mid-hike with our latest variety of coconut oil potato chips — Rippled Red Heirloom, new this summer — was both a simple and sublime pleasure.
Also on Aug. 1, the Colorado Proud program released its series of television ads that recognize this August as Colorado Proud Month, as proclaimed by Colorado Gov. John Hickenlooper. This state program promotes food and agricultural products grown, raised or processed in Colorado. It also helps some 2,000-plus companies in the state market their food and agricultural products.
The Colorado Proud TV ads will be running on CBS affiliates across Colorado, including Denver, Grand Junction and Colorado Springs/Pueblo. We are outright thrilled to share a 30-second spot with Fields To Plate Produce of Hesperus and Honeyville of Durango.
About Jackson’s Honest
Jackson's Honest offers 10-plus varieties of organic and Non-GMO Project Verified potato and tortilla chips, each cooked “low and slow” in organic coconut oil for the utmost in flavor and nutrition. Jackson’s Honest got its start in 2012 in Crested Butte, Colo., where founder and CEO Megan Reamer and her husband first started frying chips in their kitchen as a way to incorporate ancestral fats into the diet of their four children, one of whom is stricken with an inflammatory autoimmune disease.